Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers
Web development refers to the creating, building, and maintaining of websites. It includes aspects such as web design, web publishing, web programming, and database management. It is the creation of an application that works over the internet i.e. websites.
The word Graphics, itself gives an idea that we are looking at some graphical representation or an image which conveys the message in a very effective way.
Print Media is still the popular mode of advertising and communication for most businesses
Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
PPC is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. It can place ads in the results of search engines like Google Search, mobile apps, videos, and on non-search websites
A Website content writer or web content writer is a person who specializes in providing relevant content for websites; it is a sub-specialty of copywriting. Every website has a specific target audience and requires the most relevant content to attract business.
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